Tuesday, April 20, 2010

Week 10

I continued contacting businesses about receiving Babies screening passes on Tuesday. I also worked on uploading pictures from past events to the PRO online reporting site for Death at a Funeral. Our comedy night at Othello's didn't work out so I spent a lot of time researching other ideas and seeing what else I could do before the movie came out that Friday. Blogging has become a part of my daily Moroch activities as well. I blogged about movies that originated as books and what to look out for this summer in theaters.

Thursday I entered all the information from the Death at a Funeral media promotions into PRO. I put in entries for TV4OU, The Wire, KALU at Langston and Pioneer Gazette at OCCC. Then I wrote a blog about Death at a Funeral and some of the issues that the movie has raised or brought more attention to. I also mailed the Babies screening passes and posters and mailed Death at a Funeral tissue packs to radio stations. We are working on a new movie called Just Wright, starring Queen Latifah. She plays a physical therapist who lands a job helping a NBA star (also her best friend's boyfriend) and has to figure out what to do when she starts to fall for him. I brainstormed promotional events for the movie and researched locations in Oklahoma City and Tulsa.

My work on Friday all took place at OU, so I didn't need to drive up to the city. I flyered the campus again for Death at a Funeral, because the movie was coming out that day. Later that night I went to the Film Series' movie Invictus, where I handed out promotional items and posters and held drawings for t-shirts. This took the place of the Othello's night for the main promotional event for Death at a Funeral.

Monday, April 12, 2010

Week 9

Blogging was my main task Tuesday. I brainstormed and researched blog topics for Moroch's blog. They write for an audience of film studios and locals interested in film. We do a lot of giveaways promoting films. I wrote a blog about the trend of 3-D movies and one promoting Death at a Funeral with screening pass giveaways. Later that day I also brainstormed promotional events for The Karate Kid. Ideas involved screenings of the original movies, a karate demo and workshop and a sumo wrestling inflatable game. I also gathered items I needed for future Death at a Funeral promotions and organized the storage room...again.

Thursday was a lot of mailing. I located and contacted seven different locations who agreed to receive, display and distribute Death at a Funeral items. I then packaged up and mailed 14 boxes (2 each) of items. I also mailed Runaways items to local and Tulsa radio stations. I left early Thursday to post movie posters for The Runaways and Babies on campus. I focused on Dale Hall and the Film and Video studies building.

Friday mailings continued, but I mainly worked on Babies. We chose winners from the Death at a Funeral blog, so I packaged and mailed their prize T-shirt and screening passes. For Babies, Moroch was in the process of putting together a spreadsheet of OKC organizations. I finished filling out the chart, which took a lot of online research. Then I e-mailed and called the places on the list about receiving advance screening passes.

That night I took a large cardboard cut-out of the Death at a Funeral cast to OU's Meachem Auditorium, along with t-shirts, promotional tissue packs, posters and screening passes. Fridays, Meachem has several showings of a movie that is not yet out on DVD, and a lot of students attend. I set up in the lobby so that I could hand out items to people between screenings and get them to take pictures with the "cast." I got rid of everything I brought!

Saturday, April 10, 2010

Week 8 & Easter

When I came into Moroch Tuesday there were boxes of Joan Jett CD's, her biography and memorabilia books. I had already researched locations for The Runaways promotions, so all I had to do was call those places about receiving some of the books and CD's in exchange for displaying and/or distributing movie posters. I got okays from 6 places in Oklahoma City and 4 in Tulsa, which was perfect for the amount of stuff we had. I continued researching locations and organizations for The Karate Kid this week, bringing the number of places in each Oklahoma City and Tulsa up to over 100. I also worked on compiling a 2010 events calendar for Oklahoma City so we don't have to start from scratch researching events for each movie.

I had to learn a computer system for Death at a Funeral promotions. The studio has a portal where all Moroch branches can log on and submit their work, plans and pictures all in one place. I read some instructions e-mails then posted pictures from the poster posting I did last Friday.



Thursday, I packaged up all The Runaways items for the appropriate destinations and mailed them off. My boss, Katie, helped, which was nice since packaging items takes way longer than you think it would. After I was done, I learned how to format a studio report and wrote one for The Runaways. I listed the work we had done for the film so far, who we have contacted, etc., then submitted it!

The office closed early Thursday and was closed Friday because of a company-wide policy for Easter.