Week 7

Tuesday I was able to contact the radio station at Langston University, KALU, about screening pass giveaways for Death at a Funeral. They were excited about using the passes, so next week I will be sending passes to KALU at Langston and The Wire at OU. I also started working on a new film, Babies. It's a documentary of sorts following the early lives of four babies in different areas of the world. The target audience is older, interested in film as an art, and mainly women and/or mothers. I brainstormed promotion ideas and researched locations to mail promotional materials to.

Thursday I researched "Mommy Bloggers" around Oklahoma City to contact in the future about promotions for a new movie, Babies. It turns out it is really hard to find bloggers from around the OKC area. I then had to call movie theaters in Oklahoma City and Tulsa to find out who their general manager was for future screenings. This was also surprisingly hard, as most theater numbers only tell you showtimes and do not let you reach a person, much less upper management. After that I began working on The Runaways, starring Kristen Stewart and Dakota Fanning, researching locations for poster placements and giveaway hosting. I looked up record stores, vintage stores and some locally owned boutiques in Oklahoma Ciy and Tulsa. I also put together eulogies for various entertainment journalists from a promotional site for Death at a Funeral.

Make a Eulogy

Friday I put up posters and postcards around the OU campus and in area establishments like Starbucks, Tea Cafe, the OU visitor's desk for Death at a Funeral.

Week 6 aka Spring Break

This past week was pretty slow.

Since it was spring break and a lot of my work is with colleges, I couldn't get much work done on the Death at a Funeral promotions. All of my contacts were gone for the week.

I spent most of my time at Moroch on Tuesday and Thursday doing more location research for the remake of The Karate Kid. The movie comes out in June, but we are doing six or seven advance screenings in both Oklahoma City and Tulsa so there are a lot of seats to fill!

Wednesday I attended the advance screening for The Bounty Hunter in Bricktown. I was surprised how full the theater was. Apparently people had been lined up since 5 p.m. for the 7:30 p.m. screening! I got to bypass the lines by saying I was with Moroch. The movie was pretty entertaining.

I was supposed to go to Skky Bar and take pictures of The Bounty Hunter After-Screening Party, which is why I was in Oklahoma City. When I got there, however, none of the promo items we had sent them were displayed. I found the night manager who told me they had already done the promo night over the weekend...So no pictures.

Since it was so slow last week they told me not to come in Friday. So I got a little bit of a spring break, too!

Week 5

Tuesday I did a lot of packaging and mailing. I sent Barbie's to radio stations (For a new Barbie DVD movie promotion), postaged a stack of letters and screening passes, and packaged Bounty Hunter promotional items for Skky Bar. The items were for an after-screening party the following Wednesday.

I also did research on Langston University and other Oklahoma City area colleges to start planning Death at a Funeral promotions at.

I continued my research for Death at a Funeral promotions Thursday. I outlined a plan for the film's promotional events and began contacting people, venues and media about the plans.

I also sat in on my first official conference call for Death at a Funeral! Moroch agencies from all over the country were on the same call. They mostly just talked about the basics about what they wanted to do and the publics they wanted to reach. One thing they said that I hadn't thought of was targeting March Madness events.

Friday I went to the restaurant Tea Cafe in Norman instead of Moroch. I had planned a promotion day for The Bounty Hunter there. I got there early to put up posters, put together the prize packs and decorate and set up the Enter to Win box. I spent most of the day there, making sure things ran smoothly and taking pictures for the studio report.





Saturday my boyfriend and I donned Bounty Hunter t-shirts and handcuffs (and green) and went to the St. Patrick's Day parade in Oklahoma City. We each had about 300 mini posters to hand out to the parade crowd. We had fun, and it was surprising to see how excited people got about them! We came back with only about 40 each, so we handed out a lot. I took pictures at the parade for the film studio report as well, which turned out to be harder than expected while being handcuffed and holding posters!

Week 4, a little late

This week I focused on planning The Bounty Hunter day at Tea Cafe and began working on Death at a Funeral.

Tuesday I planned out the details for hosting a movie-themed event at Tea Cafe. I already had the go-ahead from the owners, so I figured out what kind of decorations we would need, how many prize packs we would give away and designed a themed menu. It was titled The Bounty Hunter specials and featured items renamed to fit themes of the movie. After I was done, I sent off the design to the Moroch graphic artist for a final product.

The final product:


I also continued organizing and cleaning the storage room. We get in new shipments of items, posters and office supplies all the time, so it takes a lot of upkeep.

Thursday I gathered all the items I needed for the Tea Cafe event...large posters, mini posters, handcuffs, t-shirts (for giveaways, the owners of Tea Cafe and the employees), an enter-to-win box and screening passes (for giveaways and Tea Cafe). I also researched locations for Death at a Funeral promotions and brainstormed promotion stunts and events for the film. They are trying for a strong college push for the film, so I came up with ideas that could be done on campus or any surrounding shops.

They told me not to come in Friday because it was my birthday! 21, Woo!!